The original and the best. Launched in 2016 LickiMat® has certainly evolved since then with many more styles and options available. The "Licking Mat" category didn't even exist until LickiMat created it and we are so thankful that they did!
☏ 1300 726 966
Catit Cat Harness & Leash Set
Adjustable, comfortable and perfect for introducing your cat to the outside world.
Gear & Grooming
Yard & Stable
Equest Plus Tape Wormer
Provides long lasting protection for your horse against all major intestinal worms including tapeworms & bots.
Anitone Wellness & Vitality Liquid Feed Supplement
Natural organic liquid mineral and trace element feed supplement for all animals.
Pigs
Wildlife
Order status, order tracking, changes, returns, general shopping enquiries and reach our team.
>> Pet Q & A's
Our online knowledge base full of articles, FAQs and loads of useful pet care info for all species.
>> myPet Podcast
Perfect for the busy pet owner; offering tips, tricks and reliable pet care education on the go.
>> myPet Magazine
Designed simply to share our love and knowledge of pets with all. Yours FREE with every order.
>> Pet Lover's Blog
Your source for pet related news, articles and stories written by our qualified vet nurses.
>> YouTube
Pet care advice, step-by-step guides, product road tests and reviews from our team of experts.
Get Social with us! Check out the latest from our Instagram and Facebook! #vetnpet
The original and the best. Launched in 2016 LickiMat® has certainly evolved since then with many more styles and options available. The "Licking Mat" category didn't even exist until LickiMat created it and we are so thankful that they did!
Use as a travel bowl, or stick it to vertical surfaces with the suction caps on the base. A versatile option for feeding and/or enrichment.
The LickiMat story begins in Australia with the OH Bowl®. Concerned by rising dental costs and the associated health risks, the founders consulted with veterinarians and sought to enhance oral hygiene for their dog.
Their solution, the OH Bowl (Oral Health Bowl), ingeniously integrated tongue-scraping technology into mealtime, ensuring consistent oral care without extra effort. Building upon this concept, the LickiMat range expanded, transforming the entire rubber surface into a tool for engaging pets in licking activities. This not only promoted oral health but also provided mental stimulation, as the licking action released calming endorphins.
As the LickiMat gained popularity, its versatility became evident, with uses ranging from slow feeding to anxiety reduction. Feedback from pet owners and trainers fueled innovation, resulting in specialized designs for both dogs and cats. Surprisingly, cats embraced the concept, benefiting from the same oral and mental health advantages.
Over time, LickiMat's impact has extended beyond oral care to encompass various enrichment activities, from training aids to raw food dispensers. With numerous products and variants catering to diverse needs, LickiMat continues to redefine pet enrichment, offering solutions that promote well-being and strengthen the bond between pets and their guardians.
The LickiMat story begins in Australia with the OH Bowl®. Concerned by rising dental costs and the associated health risks, the founders consulted with veterinarians and sought to enhance oral hygiene for their dog.
Their solution, the OH Bowl (Oral Health Bowl), ingeniously integrated tongue-scraping technology into mealtime, ensuring consistent oral care without extra effort. Building upon this concept, the LickiMat range expanded, transforming the entire rubber surface into a tool for engaging pets in licking activities. This not only promoted oral health but also provided mental stimulation, as the licking action released calming endorphins.
As the LickiMat gained popularity, its versatility became evident, with uses ranging from slow feeding to anxiety reduction. Feedback from pet owners and trainers fueled innovation, resulting in specialized designs for both dogs and cats. Surprisingly, cats embraced the concept, benefiting from the same oral and mental health advantages.
Over time, LickiMat's impact has extended beyond oral care to encompass various enrichment activities, from training aids to raw food dispensers. With numerous products and variants catering to diverse needs, LickiMat continues to redefine pet enrichment, offering solutions that promote well-being and strengthen the bond between pets and their guardians.
I just wanted to give you guys a quick review about the Lickimats! They are absolutely awesome! This item was purchased for our little dog who is fairly small & smaller than most cats! We were actually having lots of issues with him being a terrible fussy eater & not eating enough food & even refusing to eat at all sometimes! We were getting really worried about him & the vet had even told us that he was a little bit under weight. It felt like he was living on fresh air most days. We have tried many many many different types of dog food in the hopes of trying to tantalize his taste buds but it didn't seem to matter what was dished up, he still would not eat a great deal. It then suddenly dawned on me that all of his food dishes are all made with a very slippery surface. It appeared that he was unable to get a proper grip on his food in the dish. I had in the past seen the Lickimats on your website but didn't think too much about them at the time. So, while ordering some treats for him, something promted me to take a look into the Lickimats. The idea of the mat being engaging at meal times, was a real draw card for us. I was curious to see if it would help on the other end of the scale as it is designed to slow eating down for pets, could it encourage pets to eat? What did we have to lose in trying so I purchased one! The different textures when licked to enhance their sense of taste really struck a chord with our little man. He now loves to eat & eats like a little trooper! We are absolutely astounded & thrilled at how well he is now eating! Totally opposite to what he was like before the Lickimats. The mat is also helpful with anxiety & is calming too. We've just recently purchased another one (well, we have three now in total, lol) of these Lickimats as they are fantastic & have totally changed our dog's eating behavior for the best. He even asks for his dinner now & looks forward to eating. A big thumbs up from us & we would highly recommend it to anyone. I am going to buy my niece's little dog one shortly as she is having similar issues with her tiny little dog not wanting to eat a great deal too. Thank you to you all & for your great service.
This item was purchased for our little dog who is smaller than a cat! We were actually having lots of issues with him being a terrible fussy eater & not eating enough food! So the idea of the mat being engaging at meals time was a real draw card for us. The different textures when licked to enhance their sense of taste really struck a cord with our little man. He now loves to eat & eats like a little trooper! The mat is also helpful with anxiety & it is also calming too. We've just purchased another one of these Lickimats as they are fantastic & have totally changed our dog's eating behavior for the best. A big thumbs up from us & would highly recommend.
Great concept, my cat doesn't seem to like the idea which is a shame
Enrich Feeding Time for Cats. Whisker Friendly. Allows Crouching Whilst Feeding. Authentic LickiMat® Boredom Buster for Cats. Perfect for Raw Food, Wet Food, Treats, Yogurt, Spreads, Liquid Food, Pet Food. Slow Feeder, Healthy and Fun Alternative to a Cat Feed Bowl.
MIMICS CAT'S PREDATORY FEEDING – LickiMat Felix enriches feeding time for cats by allowing greater activity, like they would experience in the wild. LickiMat Felix stops "whisker stress" and allows your cat to feed in a crouching position with a full view of their surrounds, reducing stress and anxiety. The pockets are designed to promote licking action to extract food and slow down eating and make meals or treats last a long time.
REDUCES ANXIETY, BOREDOM AND DESTRUCTIVE BEHAVIOUR – LickiMat helps calm and soothe your cat as they enjoy their favourite treat by helping release endorphins through the promotion of licking. Great for when you leave home, great for stressful times such vet visits, injections, injury recovery as well as thunderstorms and fireworks. Please remember to supervise your pet when first introducing them to LickiMat.
RECOMMENDED FOR BOTH DOGS & CATS – the LickiMat textured patterns are designed to please the tongues of cats and to work with all manner of treats and foods, ranging from spreadable treats, yogurt and cream cheese to raw, wet, dry and liquid foods. The licking action enhances the sense of taste, allowing your cat to enjoy just a small amount of food. LickiMats are also perfect for adding supplements and medications to treats.
PROMOTES LICKING – the LickiMat surfaces promote pleasurable licking for cats. The licking action generates saliva that helps protect your cat’s teeth and gums, and can aid digestion as saliva contains enzymes such as Amylase. The natural rubber surface also scrapes food particles and odour causing bacteria off your cat’s tongue, promoting fresher breath.
SERVE HEALTHY TREATS – the LickiMat allows you to serve a wide variety of treats: sardines, yogurt, purees, spreads and all manner of organic and healthy pet approved treats. The magic of LickiMat is that challenging your cat to lick the treat out of the patterned surface in order to be rewarded by the treat, slows the process dramatically and prolongs their enjoyment. Less calories, healthier treats and longer duration.
SLOWER FEEDING & HEALTHIER FEEDING – the LickiMat can be used to promote slower eating, which in turn reduces bloating and improves digestion. A great alternative to slow feed bowls. You can even freeze food and treats on the mat for slower and more enjoyable feeding.
ALTERNATIVE TO FEEDING BOWL – the LickiMat is a perfect replacement for all cat bowls and there are a wide variety of designs and colours to suit your preferences. You can serve raw, wet, dry and liquid food at the same time without making a mess.
Lickimat Felix, with its rounded pocket design, is perfect for presenting both dry and wet cat food along with soft and liquid treats like yogurt, purees, gravy or liquid treats and foods.
Enrich Feeding Time for Cats. Whisker Friendly. Allows Crouching Whilst Feeding. Authentic LickiMat® Boredom Buster for Cats. Perfect for Raw Food, Wet Food, Treats, Yogurt, Spreads, Liquid Food, Pet Food. Slow Feeder, Healthy and Fun Alternative to a Cat Feed Bowl.
MIMICS CAT'S PREDATORY FEEDING – LickiMat Felix enriches feeding time for cats by allowing greater activity, like they would experience in the wild. LickiMat Felix stops "whisker stress" and allows your cat to feed in a crouching position with a full view of their surrounds, reducing stress and anxiety. The pockets are designed to promote licking action to extract food and slow down eating and make meals or treats last a long time.
REDUCES ANXIETY, BOREDOM AND DESTRUCTIVE BEHAVIOUR – LickiMat helps calm and soothe your cat as they enjoy their favourite treat by helping release endorphins through the promotion of licking. Great for when you leave home, great for stressful times such vet visits, injections, injury recovery as well as thunderstorms and fireworks. Please remember to supervise your pet when first introducing them to LickiMat.
RECOMMENDED FOR BOTH DOGS & CATS – the LickiMat textured patterns are designed to please the tongues of cats and to work with all manner of treats and foods, ranging from spreadable treats, yogurt and cream cheese to raw, wet, dry and liquid foods. The licking action enhances the sense of taste, allowing your cat to enjoy just a small amount of food. LickiMats are also perfect for adding supplements and medications to treats.
PROMOTES LICKING – the LickiMat surfaces promote pleasurable licking for cats. The licking action generates saliva that helps protect your cat’s teeth and gums, and can aid digestion as saliva contains enzymes such as Amylase. The natural rubber surface also scrapes food particles and odour causing bacteria off your cat’s tongue, promoting fresher breath.
SERVE HEALTHY TREATS – the LickiMat allows you to serve a wide variety of treats: sardines, yogurt, purees, spreads and all manner of organic and healthy pet approved treats. The magic of LickiMat is that challenging your cat to lick the treat out of the patterned surface in order to be rewarded by the treat, slows the process dramatically and prolongs their enjoyment. Less calories, healthier treats and longer duration.
SLOWER FEEDING & HEALTHIER FEEDING – the LickiMat can be used to promote slower eating, which in turn reduces bloating and improves digestion. A great alternative to slow feed bowls. You can even freeze food and treats on the mat for slower and more enjoyable feeding.
ALTERNATIVE TO FEEDING BOWL – the LickiMat is a perfect replacement for all cat bowls and there are a wide variety of designs and colours to suit your preferences. You can serve raw, wet, dry and liquid food at the same time without making a mess.
Lickimat Felix, with its rounded pocket design, is perfect for presenting both dry and wet cat food along with soft and liquid treats like yogurt, purees, gravy or liquid treats and foods.
