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SureFeed Microchip Pet Feeder

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The Surefeed Microchip Pet Feeder is a microchip access controlled feeding bowl that means your cat's food stays their own. This allows the pet owner to easily monitor the amount of food each pet eats to prevent obesity or under-eating. It also allow cats to naturally graze throughout the day without the worry of their food being eaten or contaminated.

How the Surefeed Microchip Pet Feeder Works:

As your pet approaches the feeder, it recognises their microchip or RFID collar tag, only opening for them. It then automatically closes when the cat moves away, preventing all other animals and children gaining access to their food.

Features of the Surefeed Microchip Pet Feeder:

  • Designed for multi-pet homes to stop pets stealing each others' food
  • Ensures that prescription food is consumed by the right pet
  • Great for pets on weight management diets
  • Compatible with all identification microchips worldwide & SureFlap RFID collar tags
  • Works with the SureFlap RFID collar tag (one tag included)
  • Suitable for both wet and dry food
  • Sealed bowl keeps food fresher and free of flies
  • 6 months battery life (4 x C cell batteries -– not included)
  • Colourful bowls and mats available to purchase separately (1 x grey bowl, 1 x grey split bowl, 1 x grey mat included)
What's in the box:
  • Microchip pet feeder
  • Single grey bowl
  • Split grey bowl
  • Grey mat
  • SureFlap RFID collar tag

Feeder opening ( size of the area your pet will eat from): W 210mm x H 155mm
Overall dimensions: H 200mm x W230mm x D 320mm
Bowl dimensions: W 105mm x H 160mm x D 30mm
Mat dimensions: W 204mm x H 111mm

Feeder comes with grey bowl & mat.

Extra coloured bowls & mats available. Sold separately.

An optional rear cover is also available to prevent other pets from sharing at the same time in multi-pet households

Customer Reviews

Based on 11 reviews
Emily (Canberra, AU)
Amazing product

Works perfectly everytime. Only one thing. The description doesn’t say it includes a split bowl (unless I’m blind and I just don’t know how to read). So I bought a separate bowl set only because I wanted the split bowl. You do not need to make the same mistake I did.

Lesley B-Paull
SUPERB Service!

Having waited for 4 weeks for delivery of a Microchip Pet Feeder to WA owing to rail line wash-aways on the Nullabor, VetnPetDirect offered to send a replacement feeder Express Post at no additional cost! When, a couple of weeks later, BOTH Feeder Bowls arrived within 5 minutes of each other, VetnPet provided a return fee-free postage label for the return of the extra bowl. My little red Burmese took to the new Feeder without hesitation and now happily feeds on-demand, much to the disapproval of my other 2 cats! HUGE thanks for such TOP Service!

Lesley B-Paull (Perth, AU)
Still waiting..

Ordered on 17 Jan, today on 13 Feb this STILL has not been received! Fault of AusPost who have it stuck in Parkes NSW or somewhere, pleading floods etc for failing to expedite to WA.. Have a pedigree kitten whose on-demand feeding is seriously affected by the lack of his own microchip bowl. Very disappointed..

Nicole Coote (Woonona, AU)
Takes a little time but well worth it

With three cats, each developing their own dietary needs, I bought two units, crossing fingers it would work and it has.
Set up: really easy.
Training cats: Can take time so be patient, especially with skittish cats. The unit has stages and each cat responded a little differently. We are three weeks in and the two with feeders are now used to the lid moving when they step on the pad. Irony: the cat without a feeder took to it on day one, but he has food security issues so hardly surprising. My guess is it will take another 2-3 weeks for the other two to be fully comfortable with it.
Worth the initial outlay, I am really happy I tried it. The greater control over their diet will reduce (hopefully) vet visits. I will be getting a third in time.
Negatives: can't be run on rechargeable batteries (no idea why). Determined cats can access food from the back when unit is open, which they sell a guard for. Sized for cats under approx. 7kgs. I have a cat whose healthy weight is 6kg (yes, he is a unit, no he is not a specific breed) and while he can fit, there is not a lot of space. He wasn't phased, though so I guess its a cat by cat thing.

Karen McKeown (Brisbane, AU)
Sure feed

Love love love it